Dec 17, 2018
As the Summer of Cricket takes up our attention, we head back
to Cricket Australia to speak with Head of Events Antonia
Begg’s.
Antonia herself has had a remarkable career, after leaving
investment banking and being told she might not make it in our
world of events, she’s undeniably done remarkably well!
Now with 15 years of experience on some of the worlds major
sports events, and a passion for sports fan engagement, Antonia is
someone worth listening to. From the Ryder Cup and some of the
world’s greatest golf tournaments, to the Ashes and highest profile
cricket events, Antonia offers some great insights into how it all
works.
So find out how Antonia leads a team to deliver an incredibly
high volume of events dates, to very high expectations, across a
variety of International Test, One Day and Big Bash event
experiences. From focusing on methods such as ‘Moments that
Matter’, the 3 C’s mantra, and an impressive mindset of having
“gratitude for the fans”.
Hear all about it in between the cricket ->